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We conduct application-oriented research on entrepreneurship and related topics and produce results that are relevant to practice.

  • The following topics are relevant for us in the context of research: Entrepreneurship, Intrapreneurship, Business Model Innovation, Customer Experience Design, Customer Centricity, Customer Insights, Branding, Storytelling, Personality Tests, Archetypes, Business Ethics and Sustainable Entrepreneurship.
  • We primarily use the following methods, which we combine as needed: Case Study Research, Action Research, Grounded Theory, Netnography (Qualitative Online Content Analysis), Text Mining, Bibliometric Analysis; Focus Group Interviews, Expert Interviews, Individual Explorations, Quantitative Online Research.

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  • Hebel, Michael and Becker, Florian and Müller, Jens and Maxzin, Jörg (2007) Nobody and the Prisoner of Boring Village. (opens in a new window) In: Informieren mit Computeranimation, Zusammenfassung der Beiträge zum Usability Day V am 11. Mai 2007 (Hrsg. Kempter, Guido). Dornbirn: Pabst Science Publ., pp. 153-157. ISBN 9783899673807
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Conference presentations, keynotes and other
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Lectures and conference participation

Professor Dr Daniel Schallmo:

2020

  • Presentation of research results: "Crisis-Driven Business Model Innovation - Decision-Making Under Stress" as part of the ISPIM conference (07.12.2020). 
  • Online lecture: "Digital Leadership: what is really changing and how can leadership succeed in the digital age?" as part of the President Circle (19.10.2020)
  • Online lecture: "Leadership and collaboration in the digital age - or: how do we work in times of Corona?" as part of the MC Ulm/Neu-Ulm (21.07.2020)
  • Online lecture: "Adapting business models in and after the Corona crisis - reacting correctly in crisis situations: How FORDEC can help us make decisions!" As part of the HNU Forum (13.07.2020).
  • Online lecture: "Successfully designing digital business models" as part of DIGIHUB (25.06.2020)
  • Online lecture: "Digital Leadership - Leadership and Collaboration in the Digital Age" as part of the IDT Open Lab at the HNU (24.06.2020)
  • Presentation of research results: "An Integrated Approach for Digital Implementation" in the context of the ISPIM conference (10.06.2020) 
  • Presentation of research results: "Digitalization: A Meta-View on Strategy, Transformation, and Implementation" at the ISPIM Conference (09.06.2020) 

2019

  • Lecture: "Digitalisation and Innovation and in Asset Management" at the VuV Conference in Karlsruhe (15.11.2019)
  • Lecture: "Design Thinking - Method for developing novel solutions" at the Corporative IT Innovaton Space at the HNU (21.10.2019)
  • Lecture: "Stability and resilience of companies in turbulent times" at Kloster Brandenburg / Iller e.V. (07.08.2019)
  • Keynote: "Digital transformation of business models or "go digital or die"" at the Lunch & Learn at Hensoldt GmbH (18.07.2019)
  • Lecture: "Digital Leadership - New demands on leadership! What is really changing?" as part of the working group meeting Collaboration and Communication at the HNU (04.07.2019)
  • Lecture: "Digital Strategy: Approach and Generic Approaches" in the context of the IDT Open Lab at the HNU (03.07.2019) 
  • Presentation of research results: "Digital Strategy: Integrated Approach and Generic Options" at the XXIX Ispim Innovation Conference: " Celebrating Innovation: 500 Years Since daVinci, Florence, Italy, 18.07.2019)
  • Keynote: "Digital Leadership - New Demands on Leadership! What is really changing?" at the DB After-Work Inspiration, Stuttgart (20.05.2019)
  • Keynote: "Digitalisation as a success factor" as part of the MIT - Members' Meeting 10.04.2019)
  • Keynote: "Digital transformation of business models" in the context of the digitalisation workshop of the HWK-Ulm, (04.04.2019)
  • Lecture: "Stability and sustainability of companies in turbulent times" as part of the presentation of an equity fund for stable companies in Ulm (19.03.2019)
  • Lecture: "Design Thinking - Method for developing novel solutions" in the context of the Corporative IT Innovaton Space at the HNU (22.02.2019)

2018

  • Keynote: "Successfully shaping digital business models" at the HWK Ulm, (05.12.2018)
  • Keynote: "Successfully shaping digital transformation of business models" as part of the presentation of an equity fund for innovative companies in Ulm, (13.11.2018)
  • Keynote: "Successfully shaping the digital transformation of business models" as part of the Laupheimer Unternehmerkreis (13.11.2018)
  • Keynote: "Successfully shaping the digital transformation of business models" as part of the 13th Hamburg Forum Interim Management (FIM) "Digitalisation and its impact on interim management" (25.10.2018)
  • Presentation of research results: "Clarifying Digital Strategy - Detailed Literature Review of Existing Approaches" at the XXIX Ispim Innovation Conference: "The Name of The Game", Stockholm, Sweden (17-21.06.2018)
  • Lecture: "Open Innovation Labs - Chance for Companies?!" in the context of Zukunftsstadt Ulm (11.06.2018)
  • Lecture: "Human Leadership in the Digital Age!" as part of the expert dialogue beCeo (17.05.2018)
  • Lecture: "Digital transformation of business models - or: "going digital or die"" as part of the Gründerverbund Ulm, (02.05.2018)
  • Keynote: "Digital transformation of business models: Triggers, examples, procedures, success factors" as part of the Taxgate Academy in Stuttgart, (19.04.2018)
  • Keynote: "Successful leadership in the digital age" as part of the Digital Working Day of Deutsche Bahn in Berlin, (13.04.2018)
  • Lecture: "Open Innovation Labs - Opportunity for Companies?!" at the Ulm Urban Development Association, (10.04.2018).
  • Keynote: "Digital transformation of business models - or: "going digital or die" for Commerzbank AG (28.02.2018)

2017

  • Lecture: "Digital Transformation of Business Models" as part of Zukunftsstadt 2030, Verschwörhaus Ulm (16.11.2017)
  • Lecture: "Digital Transformation of Business Models - or: going digital or die" as part of the VDI lecture series at Ulm University of Applied Sciences (15.11.2017)
  • Lecture: "Digital Transformation of Business Models" as part of the visit of a Japanese delegation in Stuttgart (13.11.2017)
  • Lecture: "Digital Transformation of Business Models - or: going digital or die" in the context of the Vienna Congress "Economy 4.0 and Digitalisation for Business Economists" (06.11.2017)
  • Keynote: "Helping to shape digital change" as part of the BFK Network Day of Deutsche Bahn in Berlin (14.09.2017)
  • Keynote: "Digital transformation of business models - or: going digital or die" at the IHK Region Stuttgart (20.07.2017)
  • Presentation of research results at the XXVIII Ispim Innovation Conference: "Composing the Innovation Symphony", Vienna, Austria (18-21.06.2017)
  • Presentation: "Aus alt mach neu - so gefolgt die Digitale Transformation Ihres Geschäftsmodells" at the Business Breakfast Bodensee of the Wirtschaftsförderung Bodenseekreis (30.05.2017)
  • Lecture: "Design Thinking - user and customer-oriented development of products and services" at the HS-Ulm Research Day (17.03.2017)
  • Lecture: "Digital transformation of business models - or: going digital or die" as part of the symposium "Digitalisation of business models in business-to-business markets - the world is going digital, how can companies benefit?" at the Johannes Keppler University Linz (09.03.2017)
  • Lecture: "Business Model Innovation: Phases, Instruments and Characteristics of a Successful Entrepreneur" at the RYLA Seminar n Ehingen (04.03.2017)
  • Lecture: "Design Thinking" as part of the lecture series of the Aicher-Scholl-Kolleg at the Hochschule für Gestaltung Ulm (02.02.2017)

2016

  • Lecture: "Current trends & operational practice of digital transformation" as part of the regional strategy conference "Strategies for our region in the age of digitalisation" in Ulm (28.11.2016).
  • Lecture: "Digital Transformation of Business Models" in the context of the International Entrepreneurship Education Summit 2016 (IEES) in Stuttgart (25.11.2016).
  • Lecture in the expert forum: "Gründung und Innovation" in the context of the Gründertag Bodensee in Konstanz (17.11.2016).
  • Lecture: "Best Practice Tools: Design Thinking" as part of the Working Group for Innovation Management in Ulm (10.11.2016).
  • Lecture: "Successfully shaping the digital transformation of business models" as part of the Bankers Lounge of the Frankfurt School of Finance & Management, Bankakademie Alumni e.V. in Ulm (03.11.2016).
  • Lecture: "Digital Transformation of Business Models" as part of the visit of the Chinese delegation in Unterhaching (02.11.2016)
  • Keynote: "Digital Transformation of Business Models" in the context of the eXXcellent solutions conference - Where do we go from here? In Adelsried (14.10.2016).
  • Lecture: "Business Model Innovation in Teaching" at the University of Vila Velha, Brazil (02.08.2016).
  • Interview: "Applying Business Model Innovation for the Federal Court of Justice" in Brasilia, Brazil (01.08.2016).
  • Presentation: "Business Model Innovation for Micro and Small Businesses" at SEBRAE in Brasilia, Brazil (01.08.2016).
  • Keynote: "Digital Transformation of Business Models - the Future?" at the company anniversary of TQU-Group in Ulm, Germany (15.07.2016).
  • Lecture: "We have to dare more foundation and start up - Guerilla Business Modeling for personalities " in the context of the "ESF Fachkongress Chancen fördern - Gründungs- und Nachfolgeberatung" in Stuttgart (30.06.2016).
  • Keynote: "Successful Digital Transformation of B2B Business Models " in the context of the workshop "Zeppelin Rental 2025 - rethought" in Fürstenfeldbruck, (17.05.2016)
  • Keynote: "Instigation for Digital Transformation" in the context of the "Zukunftssalon der Unternehmerinnen und Gründerinnen e.V. und der Volksbank Ulm-Biberach" eG in Ulm, (12.05.2016)
  • Lecture: "Using FORDEC to make the right decisions for your business model" as part of the series "Postgraduate studies with bite by the Wirtschaftsjunioren Ulm/Neu-Ulm (04.04.2016).
  • Lecture: "Achieving better company sale prices" Sustainable value enhancement of the company (not only) before the company sale" as part of the "Unternehmertag 2016" in Ulm (03.03.2016).
  • Lecture: "Recognising megatrends and using them to actively shape the future" as part of the "Final Event Future City 2030" in Ulm (24.02.2016).
  • Lecture: "Digital transformation: Is your marketing fit for the future? Trends and examples for your digital strategy" as part of the Marketing Club Ulm/Neu-Ulm (18.01.2016).

2015

  • Seminar: "Training for Lecturers" as part of the programme "Conexao Inova" of the School of International Business and Entrepreneurship in cooperation with the Faculdade da Industria IEL, Curitiba, Brazil (01.-02.12.2015)
  • Lecture: "Success factor digital transformation of business models: Is your company fit for the future?" at the Working Group for Innovation Management in Ulm (22.10.2015).
  • Lecture: "Business model innovation in the context of digitalisation, especially in the business-to-business sector" as part of the research project Human Time Machine 2030 at the University of Linz and the Linz Center of Mechatronics (16.10.2015).
  • Lecture: "Innovation of Business Models in B2B Markets" as part of the symposium "Business Models and Business Development in Business-to-Business Markets" at the University of Linz (12.03.2015).
  • Lecture: "Guerilla Business Modeling - oder - wie eröffnet man mit einer niedrigen Investition und in kurzer Zeit eine Sushi-Bar?" in the context of the business brown bag seminar at the Berlin School of Economics and Law (14.01.2015).

2014

  • Lecture: "The D N A of companies as a success factor: how to successfully counter risks with business model innovation" at the Ravensburg Industry Talks (29.10.2014).
  • Participation in panel discussion "Start up! Die Buchbranche im Aufbruch" at the Frankfurt Book Fair 2014 (10.10.2014).
  • Lecture: "Innovating business models - or - the D N A of companies as a success factor" as part of the Marketing Club Ulm/Neu-Ulm (25.09.2014).
  • Lecture: "Design Thinking" as part of the lecture series of the Aicher-Scholl-Kolleg at the Hochschule für Gestaltung Ulm (05.06.2014).
  • Lecture: "Innovating business models - or - the D N A of companies as a success factor" as part of the annual conference of the ZVEI Cable and Insulated Wire Association in Berlin (04.06.2014).

2013

  • Presentation of research results at the "International Aviation Symposium on Regional Opportunity, Global Sustainability and Innovation in the Aviation Sector" in Cairo, Egypt (26-28.11.2013).
  • Participation in the EU conference: "EU-Egypt Innovation - Research and Innovation for Economic Development" in Cairo, Egypt (09.10.2013).
  • Presentation of research results at the XXIV ISPIM Conference: "Innovating in Global Markets: Challenges for Sustainable Growth" in Helsinki, Finland (16-19.06.2013).

2012

  • Presentation of research results at the 5th ISPIM Innovation Symposium: "Stimulating Innovation: Challenges for Management, Science & Technology" in Seoul, Korea (09.-12.12.2012).
  • Presentation: "Business Models in Emerging Markets - Challenges, Compatibility and Examples" at the WIMA Congress at the University of Ulm (10.11.2012).
  • Seminar: "Method of Business Model Innovation" in the context of the Master Programme "European Business Consulting" at the University of Applied Sciences Munich (14.05.2012).
  • Lecture: "Business Model Innovation: Inspiration or Method?" in the context of the "Forum Innovation of the Technologie Centrum Westbayern" (31.01.2012).

2011

  • Lecture: "Die DNA von Unternehmen als Erfolgsfaktor - Innovation von Geschäftsmodellen" in the context of the "Management-Forum" of the Neu-Ulm University of Applied Sciences (18.11.2011).
  • Lecture: "Innovation of Business Models by means of a Stage-Gate-Process" in the context of the WIMA-Congress 2011 of the University of Ulm (12.11.2011).
  • Presentation of research results at the XXII ISPIM Conference: "Sustainability in Innovation: Innovation Management Challenges" in Hamburg (12.-15.06.2011).
  • Seminar: "Business Model Innovations in the Business-to-Business Area" as part of the diploma programme "IT Business Management" at the University of St. Gallen, Switzerland (14.04.2011).

2010

  • Lecture: "Business Model Innovations in the Business-to-Business Sector" in the framework of the exchange programme of the German University of Cairo (01.11.2010).
  • Presentation of research results at the 3rd ISPIM Innovation Symposium: "Managing the Art of Innovation: Turning Concepts into Reality" in Quebec City, Canada (12-15.12.2010).
  • Presentation of research results at the "Workshop in-Depth and Case Studies in Entrepreneurship and Small Business Management" in Brussels, Belgium (02.-03.12.2010). 

2009

  • Participation in the BPM Conference (Business Process Management) in Ulm (8.-10.09.2009)
  • Participation at the SAS-Forum Germany in Mannheim (16.-17.09.2009)
  • Lecture: "Future of electronic logistics" in the context of the "Ravensburger Industriegespräche" (15.10.2009

Professor Dr Elmar Steurer:

2019

  • Chair of “International Conference on Economics, Management and Technology (IEMT 2019)” Neu-Ulm University of Applied Sciences, November 2019

2018

  • International Conference on Economics, Management and Technology (IEMT) Srinakharinwirot University (SWU), Bangkok, Thailand: “Solar Technologies for Off-grid Rural Fishing Communities”, November 2018, Best paper award of IEMT 2018

2017

  • 2nd International Conference on new Energy and Future Energy Systems (NEFES 2017), Kunming, China, Invited speaker: “Hydrothermal carbonization and gasification technology for electricity production using rice resdues as Biomass”, September 2017
  • Investor Conference Kenyatta University, Nairobi, Kenya: “Commercialization of Research: Best practice in Germany”, November 2017

2016

  • University of the Philippines Diliman, Quezon City, RE stakeholder meeting: “Hydrothermal Carbonization and Gasification Technology for Electricity Production using Biomass”, February 2016
  • conferenceseries.com, Euro Global Summit and Expo on Biomass, Birmingham, UK, Invited Speaker: “The combination of hydrothermal carbonization and gasification for decentralized base load electrification”, August 2016
  • Workshop series “PV-Hybrid power plants – Technology and Solutions for the Philipppines”, Manila, organized by Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ), Germany, and National Electrification Administration (ORED), Philippines: “Standardardised Risk Management Procedure (SRMP) for Mini Grids - Case Study of a Mini-Grid in the Sunderbans, West Bengal, India”, September 2016
  • 5th Annual Conference “Universities, Entrepreneurship and Enterprise Development in Africa”, Bonn-Rhein-Sieg University of Applied Sciences, Sankt Augustin, Germany: “Productive use of renewably energy supporting applied entrepreneurship: Lessons learned from a development project in rural Ethiopia”, 10 - 11 November 2016
  • Two-days logistics seminar for represenatives of Yiwu Logistics and Port Authority and selected members of Yiwu logistics community, City of Yiwu, Zhejiang province, China, November 2016

2015

  • Indian Institute of Social Welfare and Business Management (IISWBM), Kolkata, India: „Concept of a risk management tool for mini-grids in rural areas in West Bengal“ Seminar, January 2015
  • WBSEDCC, Kolkata: “Knowledge Exchange Workshop on Net Metering Based Solar Photo Voltaic Systems in West Bengal”, Workshop, January 2015
  • 9th German-African Energy Forum, Discussant at panel “Rural Electrification”, Afrika-Verein, Hamburg, May 4th-5th, 2015
  • International Conference on Alternative Energy in Developing Countries and Emerging Economies AEDCEE, Bangkok: “Hydrothermal Carbonization and Gasification Technology for Electricity Production using Biomass”, May 2015

2014

  • Förderverein Neu-Ulm University of Applied Sciences, Illertissen: “China strategy”, February 2014
  • Horvath Management Seminar, Düsseldorf: “Hybrid Capital for companies”, March 2014
  • Ringvorlesung, Neu-Ulm University of Applied Sciences, Neu-Ulm: “Decentralized electrification in developing countries”, May 2014
  • Donau Summer School, Neu-Ulm University of Applied Sciences, Illertissen: “Decentralized electrification in developing countries” September 2014

2013

  • University of the Philippines Diliman, Quezon City, RE stakeholder meeting: “Business models for decentralized electrification in rural areas”, August 2013

Review activities and memberships

Review activities

Memberships

Member of the scientific advisory board

Member of the Editorial Board

Publisher

  • Specialist book series with the focus on: Business Model Innovation at Springer Verlag Link
  • Within the series with the focus on Business Model Innovation, current scientific approaches are complemented by new findings, e.g. instruments, examples, best practices and studies. This is intended to set a new standard in business practice and management literature. 
  • The readers will thus receive current results from theory and practice on the topic of Business Model Innovation and will be supported in expanding their knowledge and skills and using them in a targeted manner. 

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