Digital Transformation and Global Entrepreneurship (MSc)
Design and experience digital business models
Rapid technological developments dominate the business models of tomorrow. In order to design these in such a way that they are successful on the market in the long term, a corresponding mindset is required in addition to certain methods for identifying potential and putting it into practice. With this degree programme, we serve precisely these key factors because in our labs you will learn everything you need to establish yourself as an entrepreneur or intrapreneur in an international environment.
- Startup Lab
Here you will learn everything about global entrepreneurship, e.g. ideation and prototyping, identifying trends, international startup mentality, branding and funding/financing startups. - Digital Lab
The Digital Lab is all about digital transformation, e.g. digital technologies and their implementation in terms of a company's digital strategy. - Research Labs
In the Research Lab, you will learn how to position yourself in science for the topics of the Startup Lab and Digital Lab.
What are you interested in?
About the programme
Contents of the programme
Benefit for the students:
- Develop new ways of thinking
in order to take advantage of opportunities in an organisation or company at a global level. - Identify potential innovations
that drive digital transformation at an international level. - Be able not only to manage digital transformation,
but also shape it. - Develop your own scalable ideasall the way to market maturity
by working on a team project. - Use our international network
to enable global action. - Exchange ideas with like-minded people,
entrepreneurs and founders. - Receive comprehensive, in-depth training
thanks to our start-up, digital and research labs. - Develop and apply research methods
that make our graduates sought-after young scientists in the field of digital transformation and global entrepreneurship.
Structure of the degree programme
1st semester
- Entrepreneurial Trend and Technology Scouting
- Entrepreneurial Ideation and Prototyping
- Digital Transformation and Entrepreneurship
- Digital Business Models and Approaches
- Applied Data Digitalization
- Systematic Literature Review
2nd semester
- International Startup-Tour (Excursion)
- International Strategic Management
- Entrepreneurial Funding and Finance
- Disruptive Technologies
- Digital Implementation
- Quantitative Research Methods
3rd semester
- Strategic Brand Management
- Elective
- Master Thesis and Seminar
Special features
Action Learning
We attach great importance to the application of content. This starts with the didactic concept of the degree programme, which is mainly based on action learning.
Network in practice
We also use our practical network to give you regular opportunities to work with companies (e.g. Makeathon or concept seminar).
International Startup Tour
As part of the ‘International Startup Tour’ course, we visit startups abroad. In the past, we have already visited startup hubs in Israel and Greece with our students and can thus provide direct insights into the lives of global entrepreneurs.
Career perspectives
Graduates can work as:
- Global entrepreneurs,
who start and expand their own businesses, scale and network at a global level; connection to HNU activities and infrastructure. - Intrapreneurs, business developers, innovators, strategists, digital transformers
who drive companies and organisations forward internationally. - Young scientists
for the areas of digital transformation and global entrepreneurship.
Contributions and fees
There are no tuition fees. A semester fee (administrative fees and solidarity fee) is charged per semester. Information on this can be found on the page "HNU - Fees and Re-registration (opens in a new window)".
Study documents
Curriculums
Study and examination regulations
Requirements & Application
Admission requirements
- University degree with a minimum of 210 ECTS credits (University degree does not reach 210 ECTS)
- Average mark of 2.5 or better
- 10 ECTS in the fields of digitalisation and 10 ECTS in the fields of business administration (or entrepreneurship)
- 5 ECTS scientific work (optionally, a research proposal can be submitted)
- For international applicants: German A1
(The language certificate must be submitted by the end of the first semester.) - The programme is approval-free
Application periods
Winter semester: 02.05. – 31.08.
For non-EU applicants:
Winter semester: 02.05. – 15.07.
The programme is only offered in the winter semester.
Application
You can apply for the degree programme in our application portal within the application deadlines:
FAQ
How can I improve my bachelor grade? (Admission test: GTEBS)
It is optionally possible to take a voluntary entrance test (GTEBS) to improve the bachelor's degree grade.
In principle, the test can be taken as long as you wish before you start your studies or complete your bachelor's degree. It is valid for all future applications. At HNU, you will achieve the following with the test: If you belong to the best 60%, your Bachelor final grade will be improved by 0.3, if you belong to the best 50% by 0.5 and if you belong to the best 40% even by 0.7.
For more information about the test, visit the Institute's site:
Institute for Test and Talent Research (opens in a new window)
The registration for the test "GTEBS" is possible on the following page of the institute:
Registration for GTEBS (opens in a new window)
I did not earn the required 210 ECTS credits with my degree. What can I do?
The following text provides an overview of the key points from the Enrollment Statutes. In case of deviations, the text of the enrollment statutes (opens in a new window) is binding.
In the case of a Bachelor's degree with only 180 ECTS credits, the existing qualification gap of 30 ECTS credits must be filled by proving or successfully completing one of the following prior achievements:
- Co-authorship of a research publication in English (research paper).
- At least 6 months of verifiable full-time professional experience after obtaining the bachelor's degree in an occupation relevant to the study content of the degree program (evidence by employment contract and/or employment references)
- Successful completion of an admission examination in the form of a written scientific paper in English.
Deadline for submission of the paper: Winter semester: 31.08. / Summer semester: 04.03.
You apply for participation at the latest 1 month before the deadline in English and solely by e-mail to the head of the respective degree programme.
Please contact the head of the degree programme for the provision of such proof:
- Proof of additional subjects taken amounting to 30 ECTS from a previous degree programme
Voices on the degree programme
My favorite module is "Trend and Technology Scouting" which we had in the first semester, personally, it was the most insightful course. We learned how to search for relevant trends, analyze them, and how to implement them into our projects or work. This helps to keep up with trends and get the best out of it.
Contact
Head of the degree programme & Subject advisor
Prof. Dr. Daniel Schallmo
