Di­gital Trans­form­a­tion and Global En­tre­pren­eur­ship (MSc)

Start of programme
Winter semester
Language of instruction
Programme duration
3 full-time semesters, 90 ECTS
Master of Science

Why the master’s degree programme Digital Transformation and Global Entrepreneurship?

The master’s degree programme Digital Transformation and Global Entrepreneurship is an international programme offered in English that equips future global entrepreneurs, intrapreneurs and young scientists with skills in the areas of global entrepreneurship, digital transformation and research. In this programme, students acquire the knowledge and skills they need to take up a career with an international company or pursue a doctoral degree.

Ad­mis­sion and ap­plic­a­tion

Ad­mis­sion re­quire­ments

Ap­plic­a­tion period

Winter semester: 2.5. to 31.8.

The programme is only offered in the winter semester.

Ap­plic­a­tion portal

Please use the application portal by the above deadlines to apply to this programme.

To the application portal (opens in a new window)

Ques­tions about ad­mis­sion and ap­plic­a­tion

How can I improve my bachelor grade? (Admission test: TM-WISO)

It is optionally possible to take a voluntary entrance test (TM-WISO) to improve the bachelor's degree grade.

In principle, the test can be taken as long as you wish before you start your studies or complete your bachelor's degree. It is valid for all future applications. At HNU, you will achieve the following with the test: If you belong to the best 60%, your Bachelor final grade will be improved by 0.3, if you belong to the best 50% by 0.5 and if you belong to the best 40% even by 0.7.

The test is offered by the Institute for Test and Talent Research.  (The test dates at Neu-Ulm University for 2022 are closed. As of 2023, no TM-WISO appointment will be offered at Neu-Ulm University).

For more information about the test, visit the Institute's site:
Institute for Test and Talent Research (opens in a new window)

The registration for the test "TM-WISO" is possible on the following page of the institute:
Registration for TM-WISO (opens in a new window)

I did not earn the required 210 ECTS credits with my degree. What can I do?

The following text provides an overview of the key points from the Enrollment Statutes. In case of deviations, the text of the enrollment statutes (opens in a new window) is binding.

In the case of a Bachelor's degree with only 180 ECTS credits, the existing qualification gap of 30 ECTS credits must be filled by proving or successfully completing one of the following prior achievements:

  • Co-authorship of a research publication in English (research paper).
  • At least 6 months of verifiable full-time professional experience after obtaining the bachelor's degree in an occupation relevant to the study content of the degree program (evidence by employment contract and/or employment references)
  • Successful completion of an admission examination in the form of a written scientific paper in English. You apply informally in English and only by e-mail by the end of the respective deadline:
    Deadline for application period summer semester: 25th of November
    Deadline for the application period winter semester: 24th of May

Please contact the head of the study program for the provision of such proof:

  • Proof of additional subjects taken amounting to 30 ECTS from a previous degree programme

How do I apply for the programme?

To apply for this master's programme, you need to register at the online portal found on our website. A content review without a proper application is not possible.

Details on the application deadlines can be found on our website.

The following documents must be submitted by the application deadline:

  • application for admission
  • CV
  • copy of high school transcript (no certification necessary)
  • copy of bachelor’s degree transcript with a minimum of 210 ECTS credits and a final mark of 2.3 or better (no certification necessary). Your bachelor’s degree must be completed before the end of the application period.
  • 30 ECTS in the fields of business administration, information technology or information management

  • proof of English skills at level B2
  • proof of German skills at level A1; the language certificate must be submitted by the time of enrolment
  • All applicants who have not obtained their Bachelor's degree in Germany must upload their certificates via the uni-assist online portal for further checks. Detailed information on the required documents can be found at www.uni-assist.de.
    Further information on application and admission for full-time international students is available here

About the pro­gramme

Contents of the study programme

Benefit for the student
  • Develop new ways of thinking in order to take advantage of opportunities in an organisation or company at a global level.
  • Identify potential innovations that drive digital transformation at an international level.
  • Be able to not only manage digital transformation, but also shape it.
  • Develop your own scalable ideasall the way to market maturity by working on a team project.
  • Use our international network to enable global action.
  • Exchange ideas with like-minded people, entrepreneurs and founders.
  • Receive comprehensive, in-depth training thanks to our start-up, digital and research labs.
  • Develop and apply research methods that make our graduates sought-after young scientists in the field of digital transformation and global entrepreneurship.


Structure of the study programme

1st semester
  • Entrepreneurial Trend and Technology Scouting
  • Entrepreneurial Ideation and Prototyping
  • Digital Transformation and Entrepreneurship
  • Digital Business Models and Approaches
  • Applied Data Digitalization
  • Systematic Literature Review
2nd semester
  • International Startup-Tour (Excursion)
  • International Strategic Management
  • Entrepreneurial Funding and Finance
  • Disruptive Technologies
  • Digital Implementation
  • Quantitative Research Methods
3rd semester
  • Strategic Brand Management
  • Elective
  • Master Thesis and Seminar


Career perspectives

  • Global entrepreneurs who start and expand their own businesses, scale and network at a global level; connection to HNU activities and infrastructure.
  • Intrapreneurs, business developers, innovators, strategists, digital transformers who drive companies and organisations forward internationally.
  • Young scientists for the areas of digital transformation and global entrepreneurship.


Language of instruction

For the master’s degree programmes offered in English, you must submit verification of level B2 English language skills with your application. The following are considered suitable verification:

  • corresponding results from a recognised language test (e.g. a minimum of 90 points on the TOEFL-IBT)
  • evidence of adequate language skills from school or university transcripts
  • completion of a degree programme that was verifiably taught entirely in English
  • evidence that English is your native language

Non-native speakers of German are also required to provide evidence of German language skills at level A1 when enrolling.

Contributions and fees

There are no tuition fees. A semester fee (administrative fees and solidarity fee) is charged per semester. Information on this can be found on the page "HNU - Fees and Re-registration (opens in a new window)".



The study programme is accredited by the "Central Evaluation and Accreditation Agency" (ZEvA).

Accreditation certifies that the programme meets quality standards and is suitable for achieving the qualification objectives. Accreditation thus serves as a signal for the high quality of a study programme (programme accreditation) or of the university and its quality management as a whole (system accreditation).

Further information on accreditation:
Central Evaluation and Accreditation Agency (ZEvA) (opens in a new window)

For ques­tions about the study pro­gramme

Peter Mar­quetand

Contact person for application and admission

Phone: +49 731 /9762-2003

Location: Main Building A, A.1.24

To profile of Peter Marquetand

All study doc­u­ments

Also of in­terest:

Gen­eral study ad­vising

Our study advisor Thomas Bartl supports you with questions such as: "Which study programme suits me? , "How can I better plan my course of studies?", "Who do I turn to in case of problems and obstacles in my studies?".

Stud­ies & Qual­ity

All degree programmes are integrated into the university's quality cycle, which ensures continuous development based on feedback from all stakeholders.