Kaf­fee Fred

Independence has always fascinated and inspired me. After many years of professional experience in the catering trade, my fascination for the bean in Europe's coffee capital Vienna was born: After training as a coffee sommelier, coffee roasting master and barista in the Vienna Rösthaus, the passion was ignited and could no longer be tamed.

Coffee is much more than just a drink. Coffee is pleasure, art and quality of life. From the very beginning, it was important to me to ensure transparency with my business idea. Which coffee farmer do I buy my green coffee from? Is it fairly remunerated? Where and how is the coffee roasted and processed? All questions that are incredibly interesting for the end customer. I can offer my customers the answers to these questions. Another point why we are successful, in my opinion, is that we are authentic and you can see and taste the enthusiasm and passion for what we do.

The path to foundation is an adventure and not necessarily easy. Bring patience. Even if something seems impossible, there is a solution for every problem.

That every order is special. The excitement is always there and the feeling of happiness after a successful event simply does not diminish. That is quite crazy.

The biggest obstacle was actually getting the start-up loan. Generally the financial aspect - surviving the first year was not easy. You can only master it if you just don't give up and keep going.

In fact, I would do everything exactly the same as before. Even if there were some wrong decisions, these were incredibly important for the development of "Kaffee Fred".

In the first year I would have answered "no" to this question. You just don't realise how great it is to have taken this courageous step and maybe even to inspire others. At some point, this awareness comes and you start to enjoy a lot of things. Today I would answer the question with a definite "yes". It really was one of the best decisions in my life so far to found "Kaffee Fred".