News

26.01.2026, Study: Complex markets, clear strategy: HNU students develop sales concepts for Astorplast
Developing a high-end sales strategy – for global market entry, with complex architectures and a high degree of digitalization? Sales students at Neu-Ulm University of Applied Sciences (HNU) mastered this demanding challenge in a special project seminar: Working closely with Astorplast Klebetechnik…
18.12.2025, Study: HNU students teach communication psychology in a conference format
How can communication psychology be taught in a scientifically sound yet practical and clear manner? The block seminar ‘Psychology of Communication’ at Neu-Ulm University of Applied Sciences (HNU) offered one answer to this question: under the direction of Prof. Dr Johannes Basch, 41 business…
16.12.2025, Study: Excursion to global market leader Wanzl: Students gain insights into smart retail…
Practical learning was the focus of last week's lecture on international marketing: together with Prof. Dr. habil. Maximilian Frieß, business administration students visited the Wanzl headquarters in Leipheim. This long-established company is the global market leader for shopping trolleys and a…
12.12.2025, Study: Visiting the global market leader: Students discover energy-self-sufficient production at…
What does the future hold for industrial measurement technology, and what role does sustainability play in production? Over 50 Industrial Engineering students from Neu-Ulm University of Applied Sciences (HNU) explored these questions on 17 November 2025 during an excursion to Endress+Hauser Wetzer…
11.12.2025, Study: Excursion to BorgWarner: Future technologies, circular economy and start-up stories
Technical insights and open exchange at one of the world's largest automotive suppliers: Students of business administration and business psychology at Neu-Ulm University of Applied Sciences (HNU) visited the BorgWarner site in Darmstadt on 5 December. Accompanied by Prof. Dr Julia Künkele, they…
12.11.2025, Study: Winter School an der HNU: Crypto Currency und Blockchain
Participants in the Winter School organised by the Faculty of Economics at Neu-Ulm University of Applied Sciences (HNU) enjoyed a week full of innovation and intercultural exchange. The focus was on the dynamic world of cryptocurrencies and the diverse applications of blockchain technology.
24.10.2025, Study: HNU students develop sustainable business ideas in Senegal
30 international participants in FOUNDERS LAB 2025 - practical, creative and circular: As part of the SCEFAB - FOUNDERS LAB 2025 project, ten students from Neu-Ulm University of Applied Sciences (HNU) joined ten students each from Université Gaston Berger (UGB) in Senegal and Bahir Dar University…
23.10.2025, Research: HNU professor writes chapter for ESRS standard work
The third edition of the Haufe commentary on the European Sustainability Reporting Standards (ESRS) has been published - including a chapter by Prof Dr Thomas Wunder from Neu-Ulm University of Applied Sciences (HNU). As an expert in strategic management and sustainability, he has written the chapter…
13.08.2025, Research: HNU professor speaks at international conference at the University of Oregon
Research findings from Neu-Ulm on the international stage: Prof. Dr. Michaela Eßbach from the Sales and Sustainable Business Institute at Neu-Ulm University of Applied Sciences (HNU) recently spoke at a prestigious international conference at the University of Oregon, where she presented a study on…
07.08.2025, Study: Business psychology students develop creative ideas for student marketing at HNU
How can Neu-Ulm University of Applied Sciences (HNU) attract new students? Thirty-nine students studying business psychology at HNU addressed this question in the “Consumer Psychology” module. Under the guidance of lecturer Sandra Zscharnack, they developed innovative concepts for HNU's student…

To top

News

26.01.2026, Study: Complex markets, clear strategy: HNU students develop sales concepts for Astorplast

18.12.2025, Study: HNU students teach communication psychology in a conference format

16.12.2025, Study: Excursion to global market leader Wanzl: Students gain insights into smart retail…

12.12.2025, Study: Visiting the global market leader: Students discover energy-self-sufficient production at…

11.12.2025, Study: Excursion to BorgWarner: Future technologies, circular economy and start-up stories

12.11.2025, Study: Winter School an der HNU: Crypto Currency und Blockchain

24.10.2025, Study: HNU students develop sustainable business ideas in Senegal

23.10.2025, Research: HNU professor writes chapter for ESRS standard work

13.08.2025, Research: HNU professor speaks at international conference at the University of Oregon

07.08.2025, Study: Business psychology students develop creative ideas for student marketing at HNU

Accreditation and certificates