Scientific department Business and Economics

The Faculty of Business and Economics at HNU offers modern degree programmes with a current, interdisciplinary focus. It is characterised by a pronounced practical orientation - for example through project work, practical semesters and close cooperation with regional companies. Numerous international partner universities and English-language modules also promote student mobility and intercultural competence.

Excursion to Hamburg: Exclusive insights into logistics companies for HNU students

As part of the study focus “Logistics and Supply Chain Management”, business administration students at Neu-Ulm University of Applied Sciences (HNU) went on an excursion to Hamburg lasting several days. They were accompanied by Prof. Dr. Stefan Distel and Prof. Dr. Carsten Prenzler. The aim of the trip was to deepen theoretical knowledge through practical insights into important logistics locations.

Degree programmes

Business Criminology, Business Studies, Business Psychology or Social Entrepreneurship for Sustainable Development - we offer exciting and varied Bachelor's and Master's degree programmes!

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Laboratories

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News

26.01.2026, Study: Complex markets, clear strategy: HNU students develop sales concepts for Astorplast
Developing a high-end sales strategy – for global market entry, with complex architectures and a high degree of digitalization? Sales students at Neu-Ulm University of Applied Sciences (HNU) mastered this demanding challenge in a special project seminar: Working closely with Astorplast Klebetechnik…
18.12.2025, Study: HNU students teach communication psychology in a conference format
How can communication psychology be taught in a scientifically sound yet practical and clear manner? The block seminar ‘Psychology of Communication’ at Neu-Ulm University of Applied Sciences (HNU) offered one answer to this question: under the direction of Prof. Dr Johannes Basch, 41 business…
16.12.2025, Study: Excursion to global market leader Wanzl: Students gain insights into smart retail…
Practical learning was the focus of last week's lecture on international marketing: together with Prof. Dr. habil. Maximilian Frieß, business administration students visited the Wanzl headquarters in Leipheim. This long-established company is the global market leader for shopping trolleys and a…