Teaching and transfer
The Sales and Sustainable Business Institute (SSBI) is actively involved in academic teaching and science-based knowledge transfer. In our master's programmes, we teach research-based and practice-relevant content on sales, digitalisation and sustainable transformation. Through the close integration of research and teaching, we enable students to analytically penetrate complex challenges at the interface of business, technology and sustainability and to work on them in a solution-oriented manner. The bidirectional transfer of knowledge in business, society and science takes place through application-oriented research projects, publications, teaching formats and targeted cooperation with partners in practice.








